Meeting/Event Information

Understanding and Leveraging Brand Journalism

October 15, 2020
12:00 PM - 1:00 PM


Michelle Olson, APR Michelle Olson, APR is the incoming 2021 Chairman of PRSA and general manager of the Phoenix, Arizona office of Lambert & Co., the Michigan-based integrated communications agency. With more than 30 years in public relations and integrated marketing, Michelle has served clients across the U.S. and internationally. 

She is a notable business leader and entrepreneur. She routinely integrates content marketing, social media, brand journalism, and other online initiatives into public relations strategies, reaching audiences efficiently and quickly to impact change.



This program is sponsored by DEVENEY.



$10.00 PRSSA/ Student

$15.00 PRSA Member

$18.00 Non-Member